Following is the final submission piece for the 2013 Puffin Design Awards.
The idea behind the design is that after every adventure rat and mole always return home together. By using the back of the book to represent the ending to a day of adventures and the front for the return and the beginning of a new story/ chapter, the book not only gets a less static feeling to it. Through the movement the viewer gets the impression the stories never end and the characters themselves enjoy the happenings and willing reenter the book day by day. Furthermore the colour scheme is very spring-like and friendly. This was especially inspired by the beginning of the book where the mole suddenly decides to give up spring cleaning and go out into the world, leaving his dark hole behind. Furthermore I still wanted to keep the element of the story being a classic and so reflected this in the hand-drawn, more realistic than cartoon-like characters.
All in all I am very pleased with the final result and can say I enjoyed its development very much.
Full Book Sleeve View.